Datacard® CardWizard® Issuance Software Installed in Enterprise Bank’s 19 Branch Locations
MINNETONKA, Minn.--()--Datacard Group, the world leader in secure ID and card personalization solutions, today announced that Enterprise Bank has selected the patented Datacard® CardWizard® issuance software and FCP 20/20 card printers toinstantly issue debit cards to their consumer and business customers.
“In addition to offering us the best overall solution – including products, proven integration, professional services and support – we chose Datacard Group because of their thorough understanding, expertise and knowledge of the industry”
The bank has installed the CardWizard issuance software and associated hardware in 19 banking locations throughout New Hampshire and Massachusetts. New customers who open a checking account with Enterprise Bank, as well as existing customers who need a replacement debit card, can simply walk into the branch and receive an unembossed personalized debit card in a matter of minutes.
“Being able to place a debit card in the hands of our customers immediately gives Enterprise Bank an edge over our competition,” said Brian Collins, senior vice president and eBanking & payment service director for Enterprise Bank. “Instant issuance has given us an innovative marketing tool that we can use to optimize our debit card program, and we have found that it is ultimately increasing customer retention, acquisition and cross-selling opportunities for us – which in turn helps our overall profitability.”
The new instant issuance program also enables Enterprise Bank customer’s to PIN and rePIN their debit cards at the branch locations. By enabling the customer to select their own PIN at time of issuance, there are no additional steps required for activation before the card can be used at point of sale terminals. This helps increase card usage rates, as well as cut down on costs associated with sending cards and PIN mailers through the postal service.
“In addition to offering us the best overall solution – including products, proven integration, professional services and support – we chose Datacard Group because of their thorough understanding, expertise and knowledge of the industry,” added Collins.
Currently, Datacard solutions issue millions of cards everyday worldwide and the company has thousands of instant issuance installations throughout the world, including both magnetic stripe programs as well as EMV®-compliant smart card programs.
Uniquely positioned in the market to help financial institutions design any card issuance program that fits their needs, Datacard Group offers a Secure Issuance Anywhere™ platform, which provides customers the flexibility to issue cards and credentials anytime, anywhere, with complete security. This integrated platform includes scalable and flexible hardware, software, supplies and global support–combining central issuance or instant issuance, as well as emerging NFC mobile issuance and EMV-compliant programs into a single, integrated solution.