NFC to help mobile marketing grow to new heights

News 5 new results for NFC Mobile Payment

NFC and QR codes to help mobile marketing grow to new heights QR Code Press Attention is being drawn to technologies like NFC and QR codes, but some companies believe that these are nothing more than a novelty. A new report from Smith's Point Analytics, a mobile and wireless market research firm, suggests otherwise. See all stories on this topic » QR Code Press

LG Viper 4G LTE from Sprint Launches on April 22; Pre-Order Begins Today MarketWatch (press release) OVERLAND PARK, Kan., & SAN DIEGO, Apr 12, 2012 (BUSINESS WIRE) -- Sprint (NYSE:S) and LG Mobile today announced Sunday, April 22, as the availability date for the highly anticipated LG Viper™ 4G LTE, one of the first smartphones to be available on the ... See all stories on this topic »

Emirates wedges national ID cards inside NFC phones Register The memorandum of understanding, signed by the Emirates Identity Authority and Etisalat, sets out a plan for both parties to examine the feasibility of implementing the existing ID Card as an NFC application installed on a mobile phone, meaning that ... See all stories on this topic »

Mobile phone payments platform set to be delayed again by European regulators Telegraph.co.uk The companies are seeking to form a new, separate business that would build a mobile payments platform which could also be used by others businesses. Concerns raised by smaller mobile operator Three, which was not included, are not thought, however, ... See all stories on this topic » Telegraph.co.uk

Mobile operators ignore advertising opportunity Total Telecom Finally, the rise of m-commerce will have an impact on the development of mobile advertising. "This year we're going to see a huge shift around NFC," and mobile wallet services, Childs predicted. While mobile operators might be showing little interest ... See all stories on this topic »

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